Category Archives: Advertisement

Youtube Tuesday – French Swim Team in their Undies for Hom

2(x)ist Lauches a new Military Underwear Line

From our sister site, undiesgeek.com:

2(x)ist has launched a new military line inspired by modern combat uniforms and body armor. The usual cuts are included and it looks pretty sexy judging from the video – see below for more.

From their press release: This fall, 2(x)ist introduces Military, a line of men’s underwear modeled after modern combat uniforms and body armor. Military features a series of bindings and accents that create strong lines to reinforce masculine features. Available in a variety of low-rise cuts, Military is made from a very breathable Pique-Fle(x) cotton.




Introducing Bjorn Borg Underwear at International Jock

New “Obviously” Styles at International Jock

The entirely new collection of low-rise styles from Obviously Underwear for Men is shipping now at International Jock. Don’t miss these hot new styles that include Obviously’s famous and very popular “anatomically correct” male pouch. Choose from new low-rise briefs, boxer briefs, jockstraps, thongs and more mens underwear in either black and white. PLUS, don’t forget about International Jock‘s 8th Annual Halloween Giveaway continues: you’ll receive a free underwear gift with every order!

Hot Billboards

I was browsing around today and found these 3 outdoor boards from Los Angeles – 2 from 2006, one from this year for 10percent.com.  I doubt I’ll ever see anything like this here in Denver – anyone else have half naked guys on billboards where they live?



Nasty Pig Underwear – from Jockstrapcentral.com

 Not only do we have a new post today, but a gallery of 18 images to go with it.  Jock Strap Central introduced their Nasty Pig collection a few months ago, and after joining their affiliate program, we’re able to bring you not only hot links to hot underwear, but also a gallery of pictures from the photo shoot.  Visit jockstrapcentral.com here; or view the gallery here.



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Save 25% on C-IN2 at MaleBasics

Even on vacation I’m looking out for deals for you. Click the image for details.

Male Basics Savings

Briefly Advertised

I found an archive of old magazine ads on my hard drive – not old in the 1950’s sense, but more in the 1990’s sense.  For a time, I was collecting advertisements that targeted gay consumers from gay magazines for a proposed thesis.  I ended up getting a job in Chicago, moving, abandoning my Masters degree, but the ads remain on my hard drive.  Thought I’d share some of my favorites with you.The first is a series of 3 Jockey ads featuring actual customers.  The first featured doctors from Los Angeles, the second Firefighters in Dallas, TX and the third the National Rowing Team. These debuted in the late 90’s and piqued my interest almost immediately, of course.




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